What Does “Support Local” Mean?

“Support local” is a phrase that encourages individuals, communities, and businesses to prioritize and patronize locally owned and operated establishments. It is a call to recognize and value the importance of small businesses within a particular region or community.

When people support local businesses, they contribute to the economic growth and vitality of their communities. Here are a few reasons why supporting local is beneficial:

  1. Economic impact: Local businesses are often the backbone of a community’s economy. When consumers choose to shop at local stores, eat at local restaurants, or utilize local services, they help generate revenue that stays within the community. This, in turn, can lead to job creation and increased economic stability.
  2. Unique offerings: Local businesses often offer unique products and services that reflect the character and culture of the community. They may showcase local artisans, craftsmen, or locally sourced goods, providing customers with distinctive and authentic experiences.
  3. Personal connections: Local businesses are typically owned and operated by members of the community. By supporting them, customers can establish personal connections with the business owners and staff, fostering a sense of community and a more personalized shopping experience.
  4. Environmental impact: Local businesses often have shorter supply chains and reduce transportation requirements, leading to a smaller carbon footprint compared to larger corporations. Supporting local can contribute to sustainable practices and a greener environment.
  5. Preserving diversity: Supporting local businesses helps maintain a diverse and vibrant marketplace. It encourages competition and prevents a monopoly by large corporations, allowing for a range of choices and fostering innovation.


Ways to support local businesses include shopping at local stores, dining at independent restaurants, utilizing local services, attending community events, and spreading the word about local businesses through word-of-mouth or social media.

By embracing the “support local” mentality, individuals can contribute to the growth and well-being of their communities while enjoying the unique offerings and personal connections that local businesses provide.